About Me
I’m a purpose-driven designer & researcher, passionate about making change through customer-led innovation. I help companies achieve business goals and lead industry transformations through value-driven customer experiences. Topics I’ve worked on include: customer-led clean energy transitions, tech-assisted housing education, and youth-led healthcare reform.
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I’m passionate about visualizing complexity and reimagining structural interconnections.
With these values, I craft customer experiences, prototype human-centered services, and align business goals with impactful outcomes.​​ My preferred tools & methodologies include:
/ qual + quant research
/ data visualization
/ roadmapping
/ journey mapping
/ service blueprinting​
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I'm currently working as a Senior Service Designer at SuperDeep Studio. I earned a Bachelor's Degree in Product Design from Art Center College of Design and a Master’s Degree in Service Design from the Royal College of Art. I also studied Social Design at the Design Academy Eindhoven.
My Approach Combines
3 Distinct Lenses
As a Senior Design Consultant, I wear many hats - researcher, designer, and strategist.
The experience has helped me identify the lenses that are important to me. Those lenses combined, inform my approach to creative problem solving.
Equitable
Practices
WHY?​
Ensures that perspectives of those who may be impacted by projects are included in the creation process.
Systems
Thinking
WHY?​
Takes into consideration the larger context & external forces that may impact projects - minimizing risk and maximizing success.
Business
Realities
WHY?​
Supports champions within client orgs to gain/maintain buy-in and resources for projects and/or change efforts.
